Steve Ballmer (Microsoft CEO) saw the end of print in 2018…it just might come sooner!

http://www.blogcdn.com/www.engadget.com/media/2008/06/ballmer-06-06-08.jpg Grim US newspaper ad revenue figures released

Last year was the worst ever for the US newspaper industry with both print and online advertising revenue posting declines, according to Newspaper Association of America (NAA) figures.

 PiggyNannan’s Snippet:

….Total newspaper advertising revenue fell 16.6 percent in 2008 over the previous year to 37.8 billion dollars, according to NAA figures released on Thursday. Print advertising revenue fell 17.7 percent to 34.7 billion dollars while online advertising revenue dropped 1.8 percent to 3.1 billion dollars. Classified advertising revenue continued to plunge last year, falling 29.7 percent to 9.97 billion dollars…

Ballmer’s prediction first reported on Engadget!  http://www.engadget.com/2008/06/06/ballmer-sees-the-end-of-print-media-in-ten-years/ 

This entry was posted on March 31, 2009 at 6:16 am and is filed under Insider Trading, My News Reports. You can follow any responses to this entry through the RSS 2.0 feed.